The Importance of Transportation in Logistic Between a successful and Term Paper

The Importance of tape transport in Logistic Between a successful and unsuccessful caller - Term Paper characterAccording to the excerpts of the familiaritys CEO, Phil Knight, the implication of the event created considerable supply issues related to unplanned or uncertain inventory shortages or excess supply. When the corporations inventory did not match with the marketplace demand, it had to offer huge discounts and slash prices of products to clear the additional stock piles. The strategy may not be considered as favorable business decision since getting rid of excess inventory in score of allowing huge discounts to customer puts pressure on companys profitability and gross margins. On nevertheless analysis it was found that the companys failure to implement successful supply chain preparation system can be blamed to big bang or at-one-go deployment approach where the company chose to commingle the supply chain commission system with their business strategy in a single descriptor instead of disciplined step-by-step implementation approach (Stanford University, 2000). The Story of a Successful Logistics Firm DHL DHL is a German Logistics company that provides international function in express mail. The success is revealed from the fact that the market drawing card in air and sea mail supply chain and logistics (DHL Express, 2013). Despite of facing numerous challenges both day in carrying out daily operations such as traffics and systematic uncertainties (such as innate(p) calamity, political strikes, etc.), the company is able to optimizing its transport and logistics in metropolitan cities. The company has been able to deliver their un-interrupted services to customers since 1969 which is worth appreciating when one considers traffic congestions, energy consumption, and traffic environment in the economy (Times of Malta, 2011). As the cities somewhat the world starts to modernize from semi-urbanized to urban societies, the challenges of trac king, maintaining and controlling city logistics are becoming more challenging for the company. The company has traditionally relied on strong distribution network and swift customer service to offer nimble and efficient delivery. With the passage of time the company had to depend on modern software and technologies to handle throughput. As business strategy, the company focuses on latest technology to support supply chain and logistics functions. Over time, the companys network grew larger and customer base increased significantly in every control of world. The companys total network links over 220 territories and counties (DHL, 2013). Comparison between the Successful and no-win Logistics Firms Difference in Strategic Implementation DHLs strategic implementation of supply chain management and logistics is completely centered on their customers. The company extensively researches and analyzes issues related to economy, logistics, technology, society and environment. It then asse ss their regard on their business operations with the objective to determine the best possible combination of technology and networks that has the capability to reduce delivery time of providing services to customers and also reduce companys cost of operations. The company follows a systematic analytical approach in implementation of their business strategy. The company foll